Jamie O'Keeffe

Manager, Recruitment Marketing

Jamie O'Keeffe brings with him over 25 years of media experience across local, national and international platforms. His role at WorkTrybe is to partner with our clients and share with them his experience in leveraging strategic marketing techniques to connect job seekers with their business.

Having honed his skills in the ever-evolving world of media, Jamie possesses a keen eye for identifying trends and leveraging emerging platforms to create innovative marketing campaigns that deliver measurable results. His ability to analyse data and understand consumer behaviour allows him to develop tailored strategies that yield tangible results.

Throughout his career, Jamie has worked with a diverse range of clients, from small start-ups to multinational corporations, partnering with them to build strong employer brands and connect with top talent. 

In his new role as the leader of the recruitment marketing division at WorkTrybe, Jamie will be spearheading the company's efforts to revolutionize the way organizations attract and engage talent. Jamie's expertise in media planning, content creation and campaign optimisation is instrumental in driving the growth of WorkTrybe's recruitment initiatives.

As a highly experienced media specialist, Jamie's leadership and expertise will enable WorkTrybe to create new opportunities for organizations to connect with the right talent as well as helping job seekers find their ideal careers.

Outside of work, Jamie finds his greatest joys in the simple pleasures of life being Family, friends and football. As a devoted follower of AFL football (Go Blues!!) he loves watching as many games as he can each week. When he is not watching football, he spends time curating and listening to his collection of vinyl records, each one a treasure trove of nostalgia and melody. He is currently deep into a Steely Dan phase where each note tells a story of its own. His favourite movie is a step back in time (literally) from his childhood days being "Back to the Future."

Jamie's favourite holiday destination is the sun, history and culinary delights of Italy and when he is back home, he tries to replicate this experience by crafting homemade pizzas in his own backyard pizza oven, creating a delicious symphony of flavours that brings friends and family together in celebration of life.